
In George Orwell's 1984, the ominous surveillance by "Big Brother" via the "Telescreen" is paralleled in today's era of information big data. The elite class, akin to the upper class and capitalists, now monitors individuals' thoughts through smartphones, serving as modern electric screens. This dual control extends across political and economic spheres, compromising privacy with the aim of stifling dissent. Presently, the pervasive surveillance through data networks and by powerful entities has eroded individual privacy, evident in online activities such as shopping, social media engagement, and internet browsing. This issue is notably pronounced in China, where questioning societal norms leads to enforced silence, and muting becomes the only recourse for ordinary individuals facing such challenges.




Inspiration
Obtain user privacy in many ways

Collect user preferences
By capturing users' daily software usage habits to collect users' preferences, and draw users' "user portraits", according to users' preferences to recommend relevant content and products to users in streaming media and shopping platforms.
Monitor user routine
Through recording, AI analysis and other ways to passively collect users' preferences in daily life, in order to understand users' views and attitudes towards facts, through such monitoring means to carry out long-term, imperceptible monitoring of the public, becoming a powerful tool for public speech and thought control.


Draw a user portrait
Linkage monitoring between apps, for example, streaming media platform A monitors users' preferences for specific content and shares messages to shopping platform B to build comprehensive control and customization of user information acquisition channels.
Character Design
Story board




Early Concept Development
Puppet Three View


END
Observer No.1 Three View
Observer No.2 Three View
